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Be sure to read the prospectus in its entirety before continuing.

San Fernando Valley Arts & Cultural Center (SFVACC)
FOOD FOR THOUGHT 2017



August 22 – September 9, 2017
Artists’ Reception – Saturday, August 26, 2017   5:00 – 7:00 pm
Entries accepted July 17, 2017 – August 7, 2017
Best of Show $300 ~ 1st Place $200 ~ 2nd Place $100 ~ Four Honorable Mentions

JUROR – Leslee Adams (The Watercolor Chef)
Leslee Adams began painting in watercolor in 2002.  A professional chef by trade, she was raised in the Palm Springs area. After earning her Pastry Diploma at The Ritz Escoffier in Paris in 1990, Leslee returned to CA and worked as a pastry chef at The Ritz Huntington Hotel. She moved back to PS in 1990 and opened her own catering/pastry business. As a chef she is known for creating table displays with an artist’s eye.

Leslee began watercolor painting as a relaxing hobby and soon developed a passion for the art. Her paintings are vibrant and dance with color. She first became known for her colorful, distinctive painting of foods. She has branched out to paint local desert and European landscapes, still lifes, and florals all with her bold, dramatic style.

Leslee has been a member of the CVWS since 2004 and received many awards. She is also a member of the Westlake Village Art Guild since 2010.  www.lesleeadams.com

CALL FOR ENTRIES
The San Fernando Valley Arts & Cultural Center invites artists (including photographers and sculptors) to enter this art exhibit which celebrates all food, drink, cooking, eating, thoughts (about food or otherwise).  Think “unique cuisine,” “still lifes,” “landscapes of fields of vegetation.”  Please do not enter any art that has already been displayed within the last 3 years at the SFVACC.  Artwork will be juried using digital images (.jpgs) through Online Juried Shows: www.OnlineJuriedShows.com

ELIGIBILITY
“Food for Thought” is open to all artists who are able to hand deliver their artwork at take-in, and pick them up at the end of the exhibit.  Mailing instructions will be given to selected artists.

IMPORTANT DATES

Exhibit entry starts:  Monday, July 17, 2017
Deadline for Entries:  Monday, August 7, 2017
Notice of Acceptance:  Monday, August 14, 2017
Take-in:  Monday, August 21, 2017   12:30 - 2:30 pm.  Hanging directly after take-in.
Exhibit Opens:  Tuesday, August 22, 2017   11:00 am
Artists’ Reception:  Saturday, August 26, 2017   5:00 - 7:00 pm
Exhibit Closes:  Saturday, September 9, 2017   5:00 pm
Take-down & Pick-up:  Saturday, September 9, 2017   5:00 - 7:00 pm

NOTE: Pick up MUST be Saturday, September 9th in the evening because of Sunday event.

NOTE: Local artists whose work has been juried into the exhibit should hand deliver accepted artwork with entry form attached (upper right back), to the SFV Arts & Cultural Center, 18312 Oxnard Street, Tarzana, CA 91356.

SUBMISSION CRITERIA AND CONTENT
Entries must be original and of the artist’s or photographer’s own execution. DO NOT SUBMIT student work, workshop work, copycat work or works which violate copyright laws.  Once artwork is submitted, it may not be withdrawn by the artist.  All artwork must remain hanging until the end of the exhibit.  Bin art is acceptable.

LOCATION
The gallery is at the 4,600 sq. ft. San Fernando Valley Arts & Cultural Center, 18312 Oxnard Street, Tarzana, CA 91356.  Three minutes from the 101 Freeway - Reseda Blvd. exit.  Parking is in the rear lot beyond the alley. Do not park in front of any of the industrial roll-up doors.

REGULAR GALLERY HOURS & SITTING THE CENTER DURING THE EXHIBIT
Tuesday – Saturday from 11:00 am – 5:00 pm
All participants must sit one 3-hour shift (or however many it takes to fill up the 30 shifts) at the Center. Each of the open days has 2 shifts each (11:00 am - 2:00 pm and 2:00 - 5:00 pm).  Signups for sitting will take place at take-in.  Bring your calendar to verify dates you will be available.  Those artists who are unable to sit must pay the SFVACC $30 to find a replacement. Instructions for opening and closing will be handed out at take-in.

PERSONAL APPEARANCES
All exhibiting artists may visit the Center to promote their art.  Interaction with visitors to the Center is encouraged. Participants may bring in printed collateral for promotion purposes.

ARTWORK FORMAT, PRESENTATION & SIZE REQUIREMENTS
Artwork submissions are limited to six (6) original artworks per artist in the following media: drawing, mixed media, collage, photography, painting, digital art and sculpture. Maximum width of any painting must not exceed 90” including the frame. Art must fit through a 6’6” high x 36” wide door.  There is a premium wall which is 17’ long for large size works.  All works on paper must be matted, framed and covered with glass or Plexiglas.  Frames must be in good condition. Entries must be dry, properly prepared for exhibition and properly equipped with wire for hanging. The wire and eye screws must not show when the artwork is hung. Gallery wrapped canvas does not require framing unless the edges are unfinished. Maximum weight per hanging piece up to 36" wide is 30 lbs.  For wider pieces, not over 10 pounds per foot of width.  Damaged artwork, mats, frames, glass and Plexiglas, and frames which have brackets will not be accepted.  Sculptures are limited to a 6’ x 6’ footprint.  Artists must supply their own pedestals or bases.  Minimal assistance available moving large or heavy pieces.  It would be best if submitted art is already framed.  Art must not have been shown at the SFVACC within the past three years.

ENTRIES & FEES
Entries will be made online to:  www.OnlineJuriedShows.com.  Up to 3 entries: $45.00.  Up to 3 additional entries at $5 each.  Payment is made through Online Juried Shows via credit card or PayPal.  Commission of 30% based on original price.  Fees are non-refundable and must be paid by the entry deadline. There is no guarantee of acceptance into the exhibit.

FORMAT FOR DIGITAL IMAGES (JPGS) AND HOW TO SEND THEM
All entries must be submitted in a digital JPEG or JPG format, either cropped to remove background or on a black background without a mat.  Photos of the artwork should not be taken through glass or Plexiglas. Image quality is critical: Poor photography and presentation may affect acceptance by the juror. The digital image must represent the painting.

Entry form must be filled out in its entirety.  List sizes up to the nearest inch.  Be sure images are right-side-up.

Before uploading your images, make sure they are smaller than 4MB, but at least 1920 pixels on the longest side at 72 dpi.  Images should be in JPEG format, sRGB color space.  Help in photographing your work and properly sizing your images can be found at:  www.OnlineJuriedShows.com/help.aspx.  If you need help entering your images or are unable to, please write to us here:  https://onlinejuriedshows.com/Contact.aspx

Please add Services@OnlineJuriedShows.com and Manager@OnlineJuriedShows.com to your safe senders list to ensure notifications are received.  If all else fails, email or call Ken Ronney at kronney@aol.com - (818) 996-1630 with questions.

RELEASE OF LIABILITY
By entering “Food for Thought,” the artist acknowledges that all reasonable care will be taken to safeguard the artwork(s) and the premises and said person accepts that SFVACC and its agents, associates, directors, officers and volunteers  will not be responsible for any damage, injury, liability loss or theft should any occur. Insurance for artwork entered in this exhibit is each individual artist’s responsibility.

REPRODUCTION OF ARTWORK
Any artwork entered in this exhibit may be reproduced for advertising, marketing, and promotional purposes for “Food for Thought” or future exhibits without consent from or notification to the artist or the artist’s agent.

HANGING
The exhibit will be hung immediately following take-in.  Artists’ assistance is welcomed.  

SALES
Any artwork without a sale price on the entry form will be considered “Not for Sale” (NFS). Prices cannot be changed from those stated at submission. SFVACC will receive a 30% commission on any and all sales from the exhibit or as a result of the exhibit.  The artist will receive 70%.  Artists should expect payment within 3 weeks after the close of the exhibit.  All sales are final.  All artwork must remain in the exhibit until the exhibit ends.  

AWARDS
A $300 award will be presented at the reception for the Best of Show artwork.  This artwork could be used on our digital postcard which will be sent as a digital .pdf to all participating artists to distribute via e-mail.  We may request a high resolution image from the artist whose photo is selected as Best of Show.  1st Place ($200) and 2nd Place ($100) will be awarded as well as 4 Honorable Mention awards.

PROMOTION OF THE EXHIBIT
Promotion will be handled by the SFVACC, but we welcome artists promoting the exhibit as well.  An outdoor advertising banner will be created to hang on our railing outside the front of the Center.  

RECEPTION
We kindly ask that participating artists help at the reception.  There will be a sign-up sheet at the take-in. Please contribute baked goods, wine, water, soda, or any other finger foods.  Thank you.

TAKE-DOWN AND PICK-UP
All artwork must be picked up on Saturday, September 9, 2017, 5:00 – 7:00 pm

EXHIBIT CONTACT
Ken Ronney - kronney@aol.com   Phone: (818) 996-1630

NO SECURE STORAGE IS AVAILABLE. IF YOU CAN’T PICK UP YOUR ARTWORK, PLEASE MAKE ARRANGEMENTS FOR SOMEONE TO PICK THEM UP FOR YOU. CHARGE IS $5 A DAY PER ARTWORK IF LEFT AT THE CENTER.




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